

Start where it
makes sense.
Start where it
makes sense.
Start where it
makes sense.
BRAND SYSTEMS FOR LONGEVITY, RECOVERY & PERFORMANCE FOUNDERS
BRAND SYSTEMS FOR LONGEVITY,
RECOVERY & PERFORMANCE FOUNDERS
BRAND SYSTEMS FOR LONGEVITY,
RECOVERY & PERFORMANCE FOUNDERS
Engage
Most longevity, recovery and performance founders don't need another pitch.
They need a clear next step.
Pick the one that matches where you are.
Most longevity, recovery and performance founders don't need another pitch.
They need a clear next step. Pick the one that matches where you are.
Most longevity, recovery and performance founders don't need another pitch.
They need a clear next step.
Pick the one that matches where you are.
Nobody hands a serious budget to a studio they met five minutes ago, so you don’t have to.
Each step earns the next, and the €3,500 audit is credited in full if you go all the way to the build.
Nobody hands a serious budget to a studio they met five minutes ago, so you don’t have to.
Each step earns the next, and the €3,500 audit is credited in full if you go all the way to the build.
Nobody hands a serious budget to a studio they met five minutes ago, so you don’t have to. Each step earns the next, and the €3,500 audit is credited in full if you go all the way to the build.
01 - ENTRY POINT
01 - ENTRY POINT
Get your brand score.
Get your brand score.
A two-minute scan across positioning, identity, social, and digital. Scored against the four pains: legitimacy, scale, cadence, story. Free, no follow-up unless you ask.
A two-minute scan across positioning, identity, social, and digital. Scored against the four pains: legitimacy, scale, cadence, story.
Free, no follow-up unless you ask.
A two-minute scan across positioning, identity, social, and digital. Scored against the four pains: legitimacy, scale, cadence, story. Free, no follow-up unless you ask.
Time
Time
Two minutes
Two minutes
Cost
Cost
Free
Free
Output
Output
Scorecard + priorities
Scorecard + priorities

02 - FIRST CONTACT
02 - FIRST CONTACT
Talk with the founder.
Talk with the founder.
15 minutes on what you're building and whether the system fits. No pitch.
We'll tell you honestly if we're not right.
15 minutes on what you're building and whether the system fits.
No pitch. We'll tell you honestly if we're not right.
15 minutes on what you're building and whether the system fits. No pitch.
We'll tell you honestly if we're not right.
Time
Time
15 minutes
15 minutes
Cost
Cost
Free
Free
Output
Output
Honest answer - Free value
Honest answer - Free value


03 - STRATEGIC ENGAGEMENT
03 - STRATEGIC ENGAGEMENT
Book the Strategic audit.
Book the Strategic audit.
A deep dive into what is working, what is costing you and where the gaps and opportunities are. A strategic document delivered in 48–72 hours.
Yours to keep: brief your team, show investors, or build from it. With or without us.
A deep dive into what is working, what is costing you and where the gaps and opportunities are.
A strategic document delivered in 48–72 hours. Yours to keep: brief your team, show investors, or build from it.
With or without us.
A deep dive into what is working, what is costing you and where the gaps and opportunities are. A strategic document delivered in 48–72 hours.
Yours to keep: brief your team, show investors, or build from it. With or without us.
Time
Time
48 - 72 hours
48 - 72 hours
Cost
Cost
€3,500
€3,500
Output
Output
Strategist-reviewed audit
Strategist-reviewed audit


01 - THE PERFORMANCE BRAND SYSTEM
01 - THE PERFORMANCE BRAND SYSTEM
Join the founding cohort.
Join the founding cohort.
The complete Performance Brand System for one premium client. Senior-led, AI-augmented, Everything from strategy, messaging, identity, website and performance built to run without you in the room.
The complete Performance Brand System for one premium client. Senior-led, AI-augmented,
Everything from strategy, messaging, identity, website and performance built to run without you in the room.
The complete Performance Brand System for one premium client. Senior-led, AI-augmented, Everything from strategy, messaging, identity, website and performance built to run without you in the room.
Time
Time
4 - 6 weeks
4 - 6 weeks
Cost
Cost
€17,500
€17,500
Output
Output
4 remaining
4 remaining


The audit is credited
The €3,500 you spend on the strategic audit comes off the build in full. Starting small costs you nothing if you go all the way.
The €3,500 you spend on the strategic audit comes off the build in full.
Starting small costs you nothing if you go all
the way.
Build paid in two
The founding cohort is split 50% on kickoff and 50% on completion. No open-ended retainer, no surprise invoices.
The founding cohort is split 50% on kickoff and 50% on completion.
No open-ended retainer, no surprise invoices.
Founding rate, then it rises
€17,500 is the founding cohort rate for the first five clients. After the cohort closes, the system is €22,000 to €30,000.
€17,500 is the founding cohort rate for the first five clients.
After the cohort closes, the system is €22,000 to €30,000.
Why not just quote one price?
Because nobody should commit €17,500 to a studio they met five minutes ago. The ladder lets you see the thinking at the score and audit stages, then commit to the build when it is obvious.
Because nobody should commit €17,500 to a studio they met five minutes ago.
The ladder lets you see the thinking at the score and audit stages, then commit to the build when it is obvious.
Is the strategic audit worth it on its own?
Yes. It is built to stand alone: a strategist-reviewed read you can hand to your team and act on, whether or not you continue. If you do continue, the fee is credited in full.
Yes. It is built to stand alone: a strategist-reviewed read you can hand to your team and act on, whether or not you continue.
If you do continue, the fee is credited
in full.
What does Brand OS cost after the build?
Brand OS is included with the Performance Brand System and goes live at hand-off. Ongoing pricing after the founding cohort is being set, and is confirmed before anything renews.
Brand OS is included with the Performance Brand System and goes live at hand-off.
Ongoing pricing after the founding cohort is being set, and is confirmed before anything renews.
How many clients do you take at once?
One. The whole model depends on senior attention, so the build runs one client at a time. That is also why the founding cohort is capped at five.
One.
The whole model depends on senior attention, so the build runs one client at
a time.
That is also why the founding cohort is capped at five.
Ready when you are
Start with two minutes. Commit when it is obvious.
Start with two minutes.
Commit when it
is obvious.
Start with two minutes. Commit when it is obvious.
Get your free brand score, or book the founder call. No budget required to begin.
Get your free brand score, or book the founder call.
No budget required to begin.